

Allie Tadych
Graphic Designer - Brand Focus
Grew Up in Michigan.​
Studied at Arizona State University.
Moved to Alabama.
​
Married Husband Chris.
​
Moved back to Michigan.
​
A Bit About Me
Born and raised in Metro Detroit, I longed to be in a warmer place. When it was time to go to college, I ventured to Arizona State University where I completed my Bachelors degree in Graphic Design. After graduation, the road led to Auburn, Alabama for about 7 years. Where I worked for a company named Initial Outfitters for about 5 years, there I worked my way up from a Graphic Designer to Creative Manager. Years later, a new adventure began and I joined the Office of Communications and Marketing at Auburn University.
Currently I am graphic designer focused on the Auburn University brand, which includes writing brand guidelines, selecting brand elements, creating graphic elements, suppling creative direction to outside vendors, migrating brand items to our Digital Asset Management system, and designing the look and feel of our Digital Asset Management system. With 8.5 years of design experience out in the real world, I have created videos, photographs, website design layouts, brand guidelines, graphic elements, social media graphics, flyers, logos, printed materials, and so much more.
​
I love all things creative, especially thinking through the visuals or content of a piece. I get inspired every time I go to an airport and see large format advertisements and marketing campaigns. I enjoy thinking through how marketing campaigns and materials should be laid out through the process of deciding what visuals make the most impact.
Work Experience
July 2021 - Present
Specialist III Art and Design -Brand Designer
Auburn University
September 2016 - July 2021
Creative Manager
Initial Outfitters
Summer 2014
Intern
Leukemia and Lymphoma Society
Develops brand identity, alongside Creative Director, writing brand guidelines on everything including fonts, colors, and graphic elements. Creates the visual identity for brand campaigns. Works on various projects from videos, website design layouts, logos, graphics, to marketing materials. Creates templates for campus-wide use.
Created all marketing materials from Facebook, Instagram, to Pinterest. Photographed product and model photography for catalogs, social media, and the website. Inspired the vision for entire catalogs, and saw them through to completion. Planned entire photoshoots from styling product to directing models during the shoot. Produced the printed and online catalog. Worked in InDesign, Photoshop, and Illustrator. Trained and led members of the Graphics/Marketing team. Produced yearly conferences and created event signage & materials.
Created social media graphics, planned and organized events.